Marketing Essentials + AccentLink Pro = The AccentLink/Refresher Bundle
In August 2025, the ILPA Marketing Essentials course was fully revised, expanded, and relaunched as Marketing Pro—a=with more updated and practical strategies to promote your training services. Marketing Pro is now available exclusively inside the Refresher Bundle, giving returning instructors everything they need to stay active, visible, and confident in their skills.
We’ve also streamlined the experience by including AccentLink Pro membership directly in the bundle. That means the P-ESL Certification Course, Marketing Pro, and AccentLink Pro (with Trainer Directory access) now work together as one complete system.
Whether you want to brush up on specific session content, quickly review techniques or lesson sequences before working with a new client, or strengthen your professional presence by creating a listing in the Trainer Directory, the Refresher Bundle keeps you connected and equipped.
This bundle is designed for certified P-ESL instructors who want to stay current, stay confident, and stay discoverable. If you're ready to sharpen your skills, promote your services, and continue growing as a professional in accent modification, this is your next step forward.
To get all of this, register for ILP 102: The AccentLink/P-ESL Refresher Bundle.
| Module 1 | Creating the Foundation | |
|---|---|---|
| Unit 1 | ME 1.1: Introduction | |
| Unit 2 | ME 1.2: Assessing Your Present Levels of Performance | |
| Unit 3 | ME 1.3: Your High-Opportunity Market (The Ideal Client) | |
| Unit 4 | ME 1.4: Your Competition - It’s Not Who You Think It Is | |
| Unit 5 | ME 1.5: Your Business Identity | |
| Unit 6 | ME 1.6: The SWOT Analysis | |
| Module 2 | Launch Preparation | |
| Unit 1 | ME 2.1: The Four Ps That Define Your Services | |
| Unit 2 | ME 2.2: The Five Fs That Influence Customer Behavior | |
| Unit 3 | ME 2.3: Features and Benefits | |
| Unit 4 | ME 2.4: Your 5-Minute Mission Statement | |
| Module 3 | Launch | |
| Unit 1 | ME 3.1 Your 30-Second Elevator Pitch | |
| Unit 2 | ME 3.2: Introduction to Email Marketing, and a Free Lead Magnet for All P-ESL Instructors | |
| Unit 3 | ME 3.3: The Press Release Marketing Strategy | |
| Unit 4 | ME 3.4: Direct Mail Marketing | |
| Unit 5 | ME 3.5 Social Media Marketing | |
| Module 4 | Momentum | |
| Unit 1 | ME 4.1 The Cycle | |
| Unit 2 | ME 4.2: The Plan | |
| Unit 3 | ME 4.3 Your First Call |